A guide to caring for your clothes

We encourage conscious purchasing and we aim to educate our customers on how to care for their clothing to minimize waste and maximize use.

Dressing in your own clothes for longer and experiencing your adventures together is one of the most important expectations for a BLUNMER. Taking care of your clothing plays a fundamental role in further extending its life and, at the same time, reducing its overall environmental impact.

This page contains general washing information to make a difference, not only for the environment, but also for the textile performance of the BLU’N ME collections.

The Team's advice

Practical guide to washing and caring for your clothes

At BLU’N ME we believe in creating sustainable, high-quality clothing that lasts over time. Our commitment to eco-friendly fashion is at the heart of our brand philosophy. This is why we are committed to providing not only quality and comfortable garments but also the essential knowledge to extend the life of all the clothes and accessories made by the Atelier.

Instructions for washing and care of materials

For detailed washing instructions, consult the internal label of the purchased item.


• Machine wash with cold water on a delicate cycle 30°C.

• Tumble dry on low or air dry to avoid shrinkage.

• Iron at low temperature max 110°C if necessary.

• Stirare a bassa temperatura max 110°C se necessario.

Indigo dyed fabric:

• Wash separately and by hand to avoid color loss.

• Use cold water and a mild detergent to maintain rich color.

• Dry in the shade to prevent fading.

• Appendere ad asciugare all’ombra per evitare che sbiadisca.


• Hand wash in cold water with a mild detergent.

• Hang to dry to maintain shape and avoid stretching.

• Iron at low temperature if necessary.


• Machine wash with mild detergent on a 30° gentle cycle.

• Dry flat and inside out in the shade.

• Iron at low temperature max 110°C without steam.


• Dry clean or hand wash in cold water with a mild wool detergent.

• Gently reshape and lay flat to dry to avoid distortion.


• Hand wash in cold water with a mild detergent.

• To remove stains from silk, use a solution of silk detergent and cold water, apply to the stained area on both sides with a cotton swab until the stain disappears.

• Avoid compressing.

• Dry out of direct sunlight.


• Machine wash on a gentle cycle and detergent at 30°C.

• Air dry to preserve natural fibers and prevent shrinkage, inside out and flat in the shade.

More air for your clothes

One way to reduce our environmental impact is to reduce the number of washing cycles in the washing machine. Our advice is to hang clothes in the open air instead of washing them when they are not very dirty: fresh air is good for both people and fabrics.

stole campaign

Machine washable

When the garment needs to be washed, it is always preferable to wait until the washing machine or dryer is completely filled before starting the washing and drying cycles: the filling level plays a fundamental role in the consumption of energy, water and detergent.

The choice of detergent is also fundamental: there are numerous detergents that act delicately on the fabric to slow down wear, and it is possible to choose environmentally certified detergents that reduce the impact of household washing on the environment.

Fabric softener: should I use it or not?

Fabric softeners make clothes softer and more fragrant but have several drawbacks. They can cause clothes to deteriorate faster, trigger allergic reactions, and deposit chemicals that stiffen, pill, and discolor fabrics. Softener buildup also reduces absorbency in towels and other fabrics. 

Environmentally, fabric softeners harm aquatic life due to toxic chemicals like quaternary ammonium compounds (“quats”). 

Avoiding fabric softeners extends clothing life and protects the planet. Alternatives like dryer balls or vinegar offer the same benefits without negative effects.

Contact us for any doubts on how to wash your BLU’N ME garment, our team is available for further suggestions and advice on how to take care of your clothing in the best way. Write us an email at or call us in the Atelier at +393519602168.